Scrums.com is revolutionizing the way growth companies scale their engineering teams. Our platform offers access to top-notch remote software engineering teams at an affordable subscription price.
Get startedWorld-class app development that allows you to start, run and grow your business.
Building a custom app can boost your brand's trust and credibility, ultimately benefiting your business in the long run. We will discuss the following topics:
1. Reputation Management
2. Customer Support and Engagement
3. Data-Driven Decision Making
4. Demonstrating Social Responsibility
A well-made custom app can dramatically improve your brand's marketability and reputation. A trustworthy app will show that you are dedicated to providing top-notch goods and services. As a result of knowing they can rely on you, your clients and business partners will have more faith in you.
A custom app also strengthens your brand identification by demonstrating your professionalism and attention to detail.
A custom app enables you to offer personalized customer support and engagement, helping you address the unique needs and pain points of your African target market.
By incorporating in-app support features, such as chatbots, help centres, or direct communication channels, you can provide timely assistance to your users, leading to increased satisfaction and loyalty.
This level of support also encourages users to share their positive experiences with others, further boosting your brand's credibility.
You may get useful user data through custom app creation, giving you insights into user behavior and preferences. You may improve your app and broader business strategy by studying this data and making wise decisions.
Delivering a more individualized experience for your users is made possible by a data-driven strategy. This helps to increase their faith in your brand and ultimately ensures that they will stay visiting.
Putting money into a customized app that caters to your target market's needs demonstrates your commitment to social responsibility.
You can showcase your brand's dedication to having a beneficial influence by developing an app that takes into account regional difficulties, environmental issues, or social issues that are pertinent to your audience.
This thoughtful approach to app creation not only strengthens the integrity of your brand, but it also appeals to customers who value companies with a clear sense of mission.
World-class app development that allows you to start, run and grow your business.
Imagine custom app development as an expert chef crafting a personalised menu for their restaurant. Just as a meticulously planned and executed meal can leave diners with a memorable culinary experience, a custom app is specifically designed to cater to your business's distinct needs and objectives, leaving a lasting impression on your users.
Investing in custom app development offers several advantages, including:
A custom app allows you to create an interface that is tailored to your target audience, ensuring a seamless and enjoyable experience. By focusing on the preferences and expectations of your users, you can craft an app that not only meets their needs but also delights them with personalized features and intuitive navigation.The best part? If you develop an app that your users love, you ensure that they keep coming back for more and turn them into lifelong customers.
Custom apps can be designed to streamline business processes and boost productivity. By automating repetitive tasks, integrating with existing systems, and providing real-time data access, custom apps empower your team to work more efficiently and make informed decisions quickly, just like a well-tailored suit that enables effortless movement and comfort.
A unique app helps you stand out from the competition and attract more customers. In a world where off-the-shelf solutions are abundant, a custom mobile app acts as a distinctive and exclusive suit that sets you apart in the crowd, showcasing your brand's personality and commitment to providing a superior experience.
A well-designed app can generate increased revenue and improve customer retention. By offering a memorable and engaging user experience, your custom app encourages users to continue using your services and make purchases. It's akin to wearing a sharp, tailored suit that not only grabs attention but also instils trust and confidence in your brand, ultimately resulting in increased profitability.
Custom app development enables seamless integration with your existing systems and third-party applications. This ensures a smooth flow of data between various platforms, enhancing communication and collaboration within your organization. The ability to integrate effortlessly is like having a versatile tool that easily connects and works in harmony with other components in your business ecosystem.
As your business evolves, a custom app can be easily modified or expanded to accommodate changing requirements and market trends. This adaptability is like having a dynamic strategy that can be adjusted and fine-tuned to suit your business's changing needs, ensuring continued relevance and success in an ever-changing environment.The benefits don’t just stop there though. If you want to build trust and credibility with your customers, a custom app is a great way to do so.
Investing in custom app development can be expensive, but being open to pivoting and iterating based on market feedback is crucial to ensure long-term success. By adapting your app to the ever-changing needs and preferences of your target market, you can stay ahead of the competition, increase user satisfaction, and maximize your return on investment.
Encourage users to provide feedback and reviews, which will help you identify pain points and areas for improvement. By addressing these concerns, you demonstrate your commitment to serving the unique needs of your users, enhancing your app's credibility and increasing user satisfaction. Tools like in-app surveys, app store reviews, or social media can be used to gather feedback and gauge user sentiment.
Analyze user behaviour and engagement data to understand how your app is being used and identify potential bottlenecks or areas of friction. By making data-driven decisions, you can prioritize improvements and new features that will resonate with your audience, maximizing the impact of your development budget and efforts.
As you adapt your app based on market feedback, be prepared to allocate resources for ongoing updates and improvements. While this may increase your app's overall cost, the benefits include increased user satisfaction, reduced churn, and ultimately, higher long-term profitability. Regular updates also demonstrate your commitment to delivering a high-quality app experience tailored to your users' needs.
Adopt a flexible, agile development methodology that enables prompt iteration and change in response to market feedback.
Your app will stay relevant and helpful to your target market if you are receptive to user needs and can swiftly pivot and make adjustments.
By prioritizing products and enhancements that have the greatest impact, an agile methodology can also assist you in managing development expenses more successfully.
While it's essential to iterate and adapt your app based on user feedback, it's also crucial to balance this with innovation and forward-thinking. Continuously explore new technologies, trends, and market opportunities to ensure your app stays ahead of the curve and caters to the evolving needs of your user base. By striking the right balance between adaptation and innovation, you can maintain a competitive edge and secure long-term success for your app.
Creating an outstanding user experience and design is crucial for a successful app. A well-designed app should be visually appealing, intuitive, and user-friendly.
Higher app adoption rates and greater client retention result from spending money on excellent design and user experience. A well-designed app has a higher likelihood of being passed along by users and being used again, which leads to better ratings, word-of-mouth advertising, and long-term success.
In today's interconnected digital world, app security is paramount. We take a look at some vital security considerations.
The Privacy Act of 1974 is the primary privacy regulation in America that regulates the sharing of data. The Privacy Act governs how federal agencies may gather, utilize, and disclose personal information. Individuals are given specific rights under it, including the ability to access and update their personal information, and federal agencies are required to protect such data from illegal disclosure.
The Health Insurance Portability and Accountability Act (HIPAA) for health information, the Gramm-Leach-Bliley Act (GLBA) for financial information, and the Children's Online Privacy Protection Act (COPPA) for children's online data are just a few federal laws that deal with privacy and data sharing in addition to the Privacy Act. Additionally, each state has its own privacy laws that could offer additional protections.
Keep up with the latest security threats and best practices, such as incorporating multi-factor authentication, securing APIs, and using secure coding practices. Regular security audits and vulnerability assessments can help identify potential weaknesses and protect your app from emerging threats.
Select a reputable development partner with a proven track record in security best practices, like Scrums. A reliable vendor will prioritize security throughout the development process and help you build a secure app that meets industry standards and best practices.
Scrums.com provides high quality engineering teams to scaling enterprises at lower costs. Scrums.com designs, builds, deploys and maintains custom software that gives scale-ups the opportunity to grow world-class businesses.
Scrums.com provides high quality engineering teams to scaling enterprises at lower costs. Scrums.com designs, builds, deploys and maintains custom software that gives scale-ups the opportunity to grow world-class businesses.
Quality user stories into production rate
Net Promoter Score (NPS)
Successful projects delivered
Years of software specialisation
In today’s hyperconnected world, communication tools are indispensable for everyone—from individuals needing simple messaging apps to businesses seeking powerful, collaborative platforms. Spike is a cutting-edge email and messaging app that turns your inbox into a real-time, chat-like experience, making it easier for individuals and teams to communicate. The result is a seamless blending of email, chat, collaboration, and cloud-based file management.
However, building an app like Spike presents considerable challenges, both from a technical and user-behavior perspective. Real-time communication, secure data handling, and syncing across devices are distinct functionalities that separate Spike from traditional messaging apps or email clients. When asking the question, "How much does it cost to build an app like Spike?", it’s crucial to consider the complexities involved in delivering such a unified communication experience.
In this article, we’ll dive into the factors that drive the app development cost for an app like Spike tailored for the U.S. market. We’ll cover everything from platform selection to user experience, security, and ongoing updates, prior to understanding the full scope of what’s involved in creating an app of this magnitude.
One of the first considerations when developing an app like Spike is platform compatibility. Most users expect seamless, synchronized communication across multiple platforms—namely iOS, Android, Windows, and macOS. Each platform comes with its own set of challenges and development considerations, which will directly impact the app development cost.
If you aim to capture as wide a user base as Spike, you’ll need to develop for both iOS (which dominates a large part of the U.S. market) and Android, which controls a larger global market share but also has significant presence in the U.S. Real-time communication apps like Spike need to offer consistent speed, load time, and reliability on both platforms. Naturally, developing natively for both platforms will increase development time and costs. Android presents a higher complexity given its more fragmented device ecosystem.
To minimize costs without sacrificing user experience, many businesses consider cross-platform frameworks like React Native or Flutter, which allow a single codebase to be used across multiple platforms. While this can save time and money in the immediate term, some advanced functionalities for communication, push notifications, and real-time updates may not perform as smoothly as they would if built natively for iOS or Android.
Spike’s popularity as a business communication tool means that many users expect not only mobile app support but also desktop and web versions. A desktop version (especially for Windows and macOS) allows users to track conversations in a workspace environment and adds to a multi-device experience.
Similarly, a web-based app would allow users to access their accounts from anywhere, without needing to install software. Both of these additions significantly extend the development timeline but are crucial for capturing a wide U.S. audience.
At a base level, a Spike-like app offers:
These are the basics required for setting up a simple communication app. However, this limited functionality won’t attract users looking for full-featured collaboration platforms.
A more evolved Spike-like app requires additional enhancements that increase not just usability but complexity:
At this phase, the data-syncing, message-delivery speed, and reliability are pivotal for the user experience, especially in a market where delay or data loss can dissuade users.
The most advanced Spike-like functionalities will deliver the highest user engagement and responses but are also the most labor-intensive and costly to implement:
These advanced functionalities come with more engineering resources, security auditing, and extensive backend infrastructure, significantly increasing the development cost.
Building an app like Spike involves balancing a clean, user-friendly interface with sophisticated back-end functionality. As a communication app, the user experience needs to support ease of navigation while maintaining a visually appealing design that encourages continued use.
Minimalism and Speed: Users value efficiency and minimalism in communication apps. The design should be clutter-free to support fast navigation between conversations, and the app’s performance must be smooth to avoid user frustration. Users expect a modern interface that allows them to search for emails, answer messages, and shift between workspaces with ease.
Multiple Workspaces: For business users, multiple workspace integration is crucial. Users working on various projects need to easily switch between different email accounts or organizational boards (much like what Spike offers). Seamless task switching, without excessive loading times, helps ensure optimal productivity.
Personalization and Custom Themes: Users appreciate the ability to personalize aspects of their communication platforms. Offering custom themes, dark/light modes, or customizable notifications can improve engagement but also adds cost in terms of design and testing.
Designing for various devices, screen sizes, and environments—especially desktops and tablets—requires refinement, which can hike your overall development budget. However, good design pays off in higher user retention rates.
The Spike app stands out for its third-party integrations, enabling users to pull in emails from a variety of services and integrate smoothly with their existing tools and workflows. Here’s what needs to be considered for a Spike-like app:
Emails from services like Google Mail, Microsoft Outlook, and Apple Mail can be synced into the app, and this requires complex API integrations with each email provider’s protocol (usually IMAP/SMTP). Additionally, incorporating calendar sync features will further boost user engagement, making it easier to share events and send invites.
Because Spike allows users to send and receive attachments, your app will need cloud integrations with services like Google Drive, Dropbox, or OneDrive. These integrations must be seamless, allowing users to share and store files directly from their cloud providers without excessive back-and-forth between apps. Such integrations boost collaboration but also increase backend complexity and, with that, development costs.
To compete with Spike, your app may need integrations with other team tools like Slack, Trello, or Jira. These integrations allow users to communicate and manage projects within one platform, simplifying workflows for businesses. Implementing such features will require deep integration capabilities, leading to rising costs in testing and ongoing updates as third-party APIs evolve.
One of the most critical—and costly—aspects of developing a Spike-like app is designing a robust back-end infrastructure capable of handling large volumes of real-time data.
A core feature of Spike is its real-time messaging and email synchronization across different devices. This requires real-time data architecture, using technologies like WebSockets, Firebase, or AWS Lambda. Real-time updates (such as receiving push notifications or syncing steps across mobile and desktop) lead to heavy database querying and persistent user data, which needs to be handled by specialized resources.
Spike’s backend deals with vast amounts of personal and business data—from email messages to files and conversations. Building a scalable database capable of storing this data with exceptional retrieval speeds requires infrastructures like Amazon Web Services (AWS), Google Cloud Platform, or Microsoft Azure. The speed and reliability of these systems are critical, especially for U.S. users who often have multiple communications occurring at once.
Additionally, secure storage is a must for a communication platform, requiring strict data encryption both at rest and in transit to build user trust.
Once your Spike-like app is up and running, keeping it fully functional will require ongoing maintenance, especially as new platforms and technologies continue to change.
Routine performance updates, bug fixes, and ensuring the latest versions are available across Google Play or Apple’s App Store will ensure your app’s longevity and relevance in the marketplace.
For business or enterprise communication apps, security is non-negotiable. You’ll need to constantly update the app to prevent data leaks, reinforce GDPR compliance, and protect sensitive communication data.
As user demands shift, it’s essential to roll out new features and integrations continually. Adding voice notes, video chatting, or advanced document collaboration tools will keep your platform competitive with Spike’s evolving toolset.
Ongoing maintenance must be factored into the annual budget for the application and will remain a consistent entry on your balance sheet.
For a complex, high-functioning app like Spike, comprehensive expertise spanning multiple domains is critical.
Development requires front-end and back-end engineers, UI/UX designers, database managers and QA testers assigned to building and maintaining the app. In addition, specialized communication features, such as chat protocols, require network experts that can optimize message delivery and real-time syncing.
Hiring U.S.-based teams often leads to higher development costs but ensures compliance with U.S. regulations such as HIPAA for data security, especially if you're targeting enterprise clients. It also mitigates issues with time zones or communication when working on tight deadlines.
Alternatively, offshore teams based in countries with lower development rates offer cost advantages but sometimes come with logistical or communication hurdles. Managing a hybrid model, with key design and project management personnel based in the U.S., can help to balance cost and efficiency.
Read about Onshore vs, Nearshore vs Offshore Outsourcing.
Testing an app like Spike is essential for ensuring it works smoothly across devices, operating systems, and different network conditions. Real-time communications apps need heavy functional and stress testing to ensure they can handle spikes in user activity, especially for business clients. Rigorous QA processes will likely contribute to a measurable chunk of the app development cost.
Launching your app on Google Play or the Apple App Store incurs fees—both at initial launch and recurring yearly. Apple takes a 15-30% commission for in-app purchases or additional services, so that also must be considered when calculating margins.
As a communication platform aimed at enterprises, legal compliance with data security and privacy standards is critical. You’ll need to comply with GDPR, CCPA, and HIPAA regulations depending on the industries you target. These requirements will necessitate legal consultations and extended development cycles.
The unique challenges associated with developing a Spike-like app stem from its focus on real-time communication , email management , and cross-platform synchronization . Unlike traditional messaging apps or email clients, platforms like Spike serve as a convergence point, blending both email and chat communication into one fluid interface.
U.S. trends showcase a demand for tools that enhance work productivity by streamlining communication, and this places Spike-like apps in a favorable position for enterprise adoption. However, meeting these demands requires sophisticated integrations, enhanced security measures, and ensuring a seamless experience across multiple devices.
Scrums.com has the expertise you need. From secure real-time messaging to enterprise-grade email syncing, our developers can bring your app idea to life. Contact us today for a custom development estimate!