Top 150 Fintech Companies In New York City 2025

Scrums.com proudly presents its 3rd edition of the Scrums.com Heartbeat, showcasing the top 150 fintech companies from New York City. From payments and blockchain to AI-driven financial services, this year’s list highlights the companies redefining the future of finance in one of the world's biggest fintech hubs.

Fintech in New York City: Navigating a Shifting Global Landscape

New York City’s fintech revolution is more than just a passing trend—it’s redefining global finance. With over 10,000 fintech companies in the U.S. and exceeding $1.2 trillion it remains at the heart of this transformation.

However, as the industry matures, global fintech investment is experiencing a recalibration. The sector still attracts billions, but investors are becoming more selective, focusing on sustainability, profitability, and AI-driven innovation.

Funding

$22B

in U.S. Fintech funding. More than the UK, India, and Singapore combined.

Transaction Value

62%

of global fintech transaction value. The U.S. leads in financial innovation.

Market Capacity

$500B

Market Cap. Cementing its position as. a fintech leader in payments.

INTRODUCTION

2024 Recap: A Market Correction or a Strategic Shift?

The global fintech industry saw a 20% drop in investment, falling from $54.2 billion in 2023 to $43.5 billion in 2024. The total number of fintech deals also declined by 16%, from 7,683 in 2023 to 6,464 in 2024. While this might seem alarming, it signals a shift toward quality over quantity, with investors prioritizing fintechs that demonstrate clear business models and long-term viability.

As we navigate through 2025, the industry is expected to stabilize, with AI-driven financial services, embedded finance, and blockchain innovations leading the next phase of fintech evolution. Investors are looking for fintech companies that can navigate market shifts while embracing custom software development to drive sustainable growth.

Despite this correction, the U.S. fintech sector remains dominant:

  • $22 Billion in U.S. fintech Funding – More than the UK, India, and Singapore combined.
  • 62% of Global fintech Transaction Value – The U.S. continues to lead in financial innovation.
  • Visa's $500 Billion Market Cap – Cementing its position as a fintech leader in payments.

AI in Fintech: The Next Frontier

While fintech investments saw a short-term dip, one area is seeing explosive growth—AI in fintech. The global AI-driven fintech market was valued at $9.45 billion in 2021 and is expected to grow at 16.5% CAGR through 2030, reaching $41.16 billion.

What’s driving this growth?

Top 150 fintech companies in NYC - What is driving growth in the industry in NYC
  • AI-Powered Risk & Fraud Prevention – Real-time monitoring, transaction analysis, and anomaly detection are becoming industry standards.
  • Automated Decision-Making – AI enhances lending decisions, credit scoring, and customer service chatbots.
  • Personalized Financial Services – AI-driven insights allow for hyper-personalized banking experiences.

New York-based fintechs are already capitalizing on these AI trends, with startups integrating machine learning, predictive analytics, and automation, as well as leveraging AI development services to refine financial decision-making and customer engagement.

What’s Next for 2025?

  • Sustained AI Investment – As fintech recalibrates, AI-powered solutions will continue attracting funding.
  • Embedded Finance Growth – Financial services will become even more seamless within non-financial platforms.
  • Regulatory Adjustments – Compliance will be a key focus as fintechs scale.
  • Blockchain & DeFi Expansion – Institutions are looking to integrate decentralized finance models securely.

CHAPTER 1

Global Fintech Hub Leaders: The Top Fintech Ecosystems of 2024

As fintech innovation continues to shape the global financial landscape, certain cities have emerged as dominant hubs for growth, investment, and technological advancements. According to Startup Genome, the world's top fintech ecosystems are led by Silicon Valley, New York City, London, Singapore, and Hong Kong—regions known for their strong funding, deep talent pools, and innovative financial technologies.

Top 150 fintech companies in NYC - highlighting global fintech hubs

Here’s a look at the leading fintech hubs globally and what makes them stand out:

Silicon Valley (USA) – The Birthplace of Fintech Disruption

Silicon Valley remains the #1 fintech ecosystem, fueled by venture capital, cutting-edge technology, and an unmatched startup culture. Home to fintech giants like Stripe, Plaid, and Robinhood, the region continues to attract top-tier entrepreneurs and investors. Its dominance is reflected in the number of unicorns, IPOs, and early-stage funding rounds taking place annually.

New York City (USA) The Financial Capital Turned Fintech Powerhouse

New York City is the second-largest fintech ecosystem and a global leader in financial services innovation. With Wall Street at its core, NYC’s fintech landscape includes traditional banking institutions embracing digital transformation and disruptive startups like Chime, Betterment, and Chainalysis.

The city excels in funding and adoption, making it a prime location for a fintech software development company in New York and financial innovators.

London (UK) – Europe’s Fintech Stronghold

London ranks as Europe’s top fintech hub, with companies like Revolut, Wise, and Starling Bank leading the charge. Thanks to a progressive regulatory environment, strong government support, and a wealth of financial institutions, the UK capital continues to foster fintech growth. London is also home to many of the world’s largest fintech accelerators and venture funds.

Singapore – The Gateway to Asia’s Fintech Expansion

Singapore is a fintech powerhouse in Asia, known for its government-backed initiatives, startup-friendly policies, and strong investor ecosystem. The city-state has emerged as a leader in digital payments, blockchain, and decentralized finance (DeFi), with companies like Grab Financial and Nium gaining global traction.

Hong Kong – A Rising Fintech Star

Hong Kong has climbed into the top five fintech ecosystems, thanks to its booming accelerator scene and funding success. With a strong presence in digital banking and crypto-assets, the city has produced major fintech unicorns such as ZA Bank and Amber Group. Hong Kong’s fintech future is further strengthened by regulatory support and its strategic position as a bridge between China and global markets.

Other Key Global Fintech Hubs

Toronto-Waterloo (#7, North America): One of the fastest-rising fintech ecosystems, fueled by companies like Wealthsimple. Strong funding and high-performance scores make it a fintech hotspot.

Los Angeles (#8, North America): A fintech unicorn factory, producing startups like Acorns and Recharge Payments. LA’s fintech sector benefits from a thriving startup culture and access to Silicon Valley’s investment networks.

São Paulo (#16, Latin America): The leading fintech hub in Latin America, driven by Nubank’s $42 billion IPO and a booming startup scene. The region saw a 198% increase in fintech Series A funding in 2021.

Zurich (#15, Europe): A fintech legacy leader, boasting 31 public fintech companies with over 250 employees. The Swiss financial hub is home to strong fintech accelerators and incubators.

Shanghai (#11, Asia): Despite dropping in rank, Shanghai remains an influential fintech city, backed by China’s rapid digital finance expansion. However, reduced exits and talent shifts have impacted its ranking.

Global Fintech Distribution

The top 25 fintech ecosystems are concentrated in North America (8), Asia (8), and Europe (6), while Latin America, MENA, and Oceania each have one representative. Notably, no African cities are featured in the top rankings, highlighting potential gaps in funding and ecosystem development.

The Future of Global Fintech Hubs

With fintech adoption accelerating worldwide, expect new hubs to emerge and existing ones to evolve. Cities like Seattle, Bangalore-Karnataka, and Tokyo are gaining momentum, while leading hubs such as New York and Singapore continue expanding their fintech dominance.

As fintech innovation spreads, opportunities for software development companies specializing in financial solutions will continue to grow globally.

CHAPTER 2

Selection Process and Criteria

Top 150 fintech companies in NYC - Selection process and criteria

Innovation

We assess how these fintech companies in New York are redefining financial services, leveraging emerging technologies such as AI, blockchain, embedded finance, and alternative lending to create groundbreaking solutions. Whether it's improving financial accessibility, security, or efficiency, we prioritize companies pushing the boundaries of innovation.

Market Impact

Beyond innovation, we measure the real-world impact these companies have had. Have they democratized access to financial services? Are they solving major industry challenges, improving financial literacy, or streamlining transactions at scale? We look at their influence on businesses, consumers, and the broader fintech ecosystem.

Team & Leadership

A fintech company’s success often hinges on its people. We evaluate the strength of founding teams, leadership expertise, and the depth of technical, financial, and regulatory knowledge within the company. Many of the top software development companies in fintech are built by exceptional talent with deep experience in engineering, compliance, and financial services.

Adoption & Traction

Great ideas only matter if they are adopted. We analyze how widely these fintech solutions have been embraced across industries—whether by consumers, enterprises, or financial institutions. Factors like user growth, customer satisfaction, enterprise partnerships, and global expansion (if applicable) are considered in this criterion.

Why This Matters

The Scrums.com Heartbeat 2025 is more than just a list; it’s a pulse check on the fintech revolution happening in New York City. By recognizing the top 150 fintech companies in New York, we aim to celebrate their achievements, drive meaningful industry conversations, and inspire the next wave of financial innovation. Additionally, this report serves as a valuable resource for investors, partners, and stakeholders looking to engage with top-tier fintech leaders and software development companies driving the future of finance.

Scrums.com Stars Rating

As a final assessment, we assign a Scrums.com Stars Rating, a proprietary composite score (ranging from 1 to 5 stars) that distills our findings into an easy-to-understand metric. This rating encapsulates each company's innovation, market impact, leadership, and adoption success, providing a clear benchmark of excellence.

CHAPTER 3

Key Fintech Sub-industries

Fintech is revolutionizing the global financial landscape, driving innovation and reshaping the way businesses and consumers interact with financial services. Within this dynamic sector, several key sub-industries have emerged, each playing a crucial role in advancing digital finance.

From payments and banking to insurance technology and decentralized finance (DeFi), these fintech verticals are pushing the boundaries of innovation, creating new opportunities, and improving financial accessibility worldwide. Below are some of the most influential fintech sub-industries driving change today:

Payments & Digital Transactions

The payments industry has seen a seismic shift, with digital wallets, contactless payments, and real-time cross-border transactions becoming the norm. Companies like Stripe, PayPal, and Square are leading the way, offering seamless, secure, and fast financial transactions for individuals and businesses alike. The rise of buy now, pay later (BNPL) services, mobile banking, and embedded finance solutions continues to fuel growth in this space.

Banking-as-a-Service (BaaS) & Neobanks

Traditional banking is being disrupted by neobanks and Banking-as-a-Service (BaaS) providers, offering fully digital and customer-centric banking experiences. Companies like Chime, Revolut, and N26 are challenging legacy institutions by providing low-cost, mobile-first banking solutions with innovative features like high-interest savings, no-fee accounts, and crypto integration.

InsurTech (Insurance Technology)

The insurance industry is undergoing a digital transformation, with InsurTech startups leveraging AI, machine learning, and data analytics to streamline underwriting, claims processing, and customer experience. Companies like Lemonade, Hippo, and Root Insurance are pioneering this shift by offering personalized, on-demand, and usage-based insurance policies.

PropTech (Property & Real Estate Technology)

Fintech is also reshaping real estate through PropTech, enabling digital mortgage platforms, real estate investment platforms, and smart contracts for property transactions. Companies like Zillow, Opendoor, and Divvy are making real estate transactions more transparent, efficient, and accessible.

WealthTech & Robo-Advisory

The rise of WealthTech has democratized investing, with robo-advisors, automated trading platforms, and AI-driven wealth management tools making financial planning more accessible. Platforms like Betterment, Wealthfront, and Robinhood are providing data-driven, low-cost investment solutions for retail investors worldwide.

RegTech (Regulatory Technology)

As fintech grows, so do regulatory challenges. RegTech solutions help financial institutions and fintech companies stay compliant with evolving regulations through AI-driven compliance monitoring, fraud detection, and automated reporting. Companies like ComplyAdvantage and Alloy are leading the way in preventing financial crime and enhancing risk management.

HealthTech & Fintech (Medical Payments & Insurance)

The intersection of healthtech and fintech is driving innovation in medical billing, insurance claims, and digital health financing. Solutions like Cedar are enabling easier patient financing, automating healthcare payments, and improving the efficiency of medical transactions.

Crypto & Decentralized Finance (DeFi)

The rise of cryptocurrencies and DeFi platforms is reshaping global finance, enabling peer-to-peer lending, staking, and tokenized financial instruments without intermediaries. Companies like Coinbase, Uniswap, and Aave are leading the charge in building decentralized financial ecosystems that challenge traditional banking.

Alternative Lending & Embedded Finance

Fintech has expanded financial inclusion by enabling alternative lending solutions, allowing businesses and consumers to access loans beyond traditional banks. Companies like Kabbage, Affirm, and Klarna leverage AI to assess creditworthiness and offer flexible financing options. Meanwhile, embedded finance—where financial services are integrated directly into non-financial platforms—continues to gain momentum.

SME & Business Fintech Solutions

Small and medium-sized enterprises (SMEs) are benefiting from business-focused fintech platforms that offer automated invoicing, payroll processing, and cash flow management. Companies like Brex, Ramp, and Stripe Atlas provide businesses with tools to manage finances seamlessly, fueling growth in the SME sector.

The Future of Fintech Sub-Industries

As fintech continues to evolve, new verticals and innovations are likely to emerge, integrating financial technology into even more industries. From sustainable finance (Green fintech) to AI-driven hyper-personalization in banking, the next wave of fintech disruption will further reshape economies, enhance financial accessibility, and create new opportunities for businesses and consumers alike.

The Top 150 Fintech Platforms in New York City

The Top 150 Fintech Platforms in NYC Intro image

Fintech Companies Specialized in Payments

Fintech Companies Specialized in Financial Services

Fintech Companies Specialized in Insurance

Fintech Companies Specializing in Banking

Fintech Companies Specialized in Crypto

Fintech Companies Specializing in Healthcare

Fintech Companies Specialized in Investing

Fintech Companies Specialized in Real Estate

Fintech Companies Specialized in SaaS

Fintech Companies Specialized in Human Resources

Fintech Companies Specialized in Artificial Intelligence

Fintech Companies Specialized in Entertainment

Fintech Companies Specializing In Advertising

CONCLUSION

What This Means for Fintech in NYC

New York City continues to solidify its position as a global fintech powerhouse, driven by innovation in AI, blockchain, embedded finance, and fintech app development. The companies featured in this year’s Top 150 Fintech Companies list are not only shaping the future of financial services but also contributing to the city’s reputation as a leader in the evolving fintech ecosystem.

With the rapid adoption of genAI services, increased investment in AI-driven financial solutions, and the growing importance of regulatory adaptation, the next few years promise even greater transformation. As fintech companies navigate new challenges and opportunities, one thing remains clear—New York City will continue to lead the charge in financial innovation.

Whether you're an investor, entrepreneur, or fintech enthusiast, staying ahead of these trends is key. Want to build the next big fintech success story? Scrums.com specializes in fintech software development services, helping businesses develop cutting-edge financial platforms with AI, blockchain, and next-gen fintech capabilities.

Empowering Fintech Innovation with Custom Solutions

At Scrums.com, we don’t just follow fintech trends—we help shape them. Whether you’re a startup looking to disrupt the industry or an established financial institution aiming to scale, we provide the custom software development you need to stay ahead.

We understand that no two fintech companies are the same. That’s why we offer fintech app development services designed to bring your vision to life—whether it's AI-driven financial tools, blockchain-powered platforms, or seamless payment solutions.

As AI continues to transform the financial landscape, we also help businesses integrate cutting-edge AI development services to enhance automation, customer experience, and operational efficiency. Having built AI-powered solutions ourselves, we know what it takes to implement them successfully—balancing innovation with real-world usability.

If you're ready to take your fintech company to the next level, we’re here to help. Book a free consultation with our experts to explore how we can support your growth with the right fintech solutions.

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