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Research reportResearch date 2026-08-26Last updated 2026-08-26

How Much Does It Cost to Build an App? 2026 Research and Cost Benchmarks

What it takes to build an app, stated as effort ranges by complexity band, adjusted for platform and region, with the method, the sample and the exclusions written down. Independent research from Scrums.com over 224 documented apps; not a quote.

01

Cost benchmarks by complexity

production-ready first release · 2–4 person team
BandComplexity scoreTypical scopeEffort (engineer-weeks)Illustrative cost
Simple1–3Single core job, few screens, standard auth, one integration.8–14$24k–$42k
Intermediate4–6Multi-role product, payments, maps or messaging, admin console.14–30$42k–$90k
Advanced7–10Marketplace or real-time logistics, media processing, ML features, several connected apps.30–60+$90k–$180k+

Rate assumption: cost columns use an illustrative blended rate of $3,000 per engineer-week ($75/hour). This is a readability assumption, not a market survey. Substitute your own blended rate; the effort range is the durable figure. Scrums.com's own delivery pricing is published on the pricing page.

02

Platform and region factors

multiply the effort range
Delivery targetFactorWhy
Web app (responsive)1.0×Baseline: one codebase, one release channel.
Cross-platform mobile (Flutter, React Native)1.1–1.3×Store submissions, device testing, some native modules.
Two native apps (iOS + Android)1.6–2.0×Two codebases, two teams or one team sequentially.
Mobile + web + admin console1.4–1.8×Most marketplace and delivery apps land here.
Team locationFactor (assumption)
North America1.0×
Western Europe / UK0.8–1.0×
Central & Eastern Europe0.5–0.7×
South Africa0.4–0.6×
Kenya · Nigeria · rest of Africa0.35–0.55×
India · South-East Asia0.3–0.5×

Region factors are model assumptions relative to a North American base, kept deliberately wide. They are not a rate survey and carry no ranking. Quality, governance and time-zone overlap matter more than the multiplier; a distributed, governed team is how Scrums.com delivers regardless of region.

03

Methodology, sample and exclusions

method v2 · research date 2026-08-26
  1. 01

    Document the feature surface

    Each of the 224 app profiles records publicly observable features in three tiers (basic, intermediate, advanced) plus design and UX scope. Nothing internal to the app's owner is used.

  2. 02

    Score complexity 1–10

    The documented surface is scored deterministically (weighted length of the tier descriptions, advanced features weighted highest). The score places the app in a band.

  3. 03

    Apply the effort band

    Each band carries an effort range in engineer-weeks for a production-ready first release by a 2–4 person team, including QA and release engineering.

  4. 04

    Apply platform and region factors

    Multiply by the platform factor for the delivery target and by the region factor for where the team is based. The seven detailed pages state their assumptions explicitly.

  5. 05

    Convert to a range, never a quote

    The cost columns use an illustrative blended rate of $3,000 per engineer-week. Substitute your own rate; the effort range is the durable figure.

Sample and assumptions

  • Sample: 224 documented app profiles maintained by Scrums.com; 7 carry a detailed, individually reviewed estimate.
  • Scope is a production-ready first release, not feature parity with a mature product.
  • Team: 2–4 engineers with product, design and QA capacity included in the effort range.
  • Estimates are independent. Scrums.com is not affiliated with the apps profiled, and no internal architecture, cost, revenue or staffing figures are used or implied.

Excluded from every figure

  • App-store fees, developer accounts and payment-processor charges.
  • Third-party licences and usage fees (maps, SMS, media, AI APIs, data feeds).
  • Marketing, user acquisition and content production.
  • Ongoing hosting, monitoring, support and maintenance after the first release — budget these separately and continuously.
  • Compliance audits, certifications and legal work (for example SOC 2, PCI DSS, HIPAA).
  • Hardware, devices and any on-premise infrastructure.
04

Popular app cost breakdowns

detailed, individually reviewed estimates
05

Token-budget explorer

224 apps · 4 models · directional

The same complexity score, expressed as the tokens an agentic AI rebuild would consume across current model tiers. Frontier models converge in fewer iterations; smaller models spend more on retries and review. Relative effort between apps and models, not a price list.

Fable 5Opus 4.8Sonnet 5Haiku 4.5
Likee430M517M732M1.3B
Adidas Running418M501M710M1.3B
Adobe Lightroom418M501M710M1.3B
AirBnb415M498M705M1.2B
AirBrush365M438M620M1.1B
Amazon405M486M689M1.2B
Amazon Prime Video388M466M660M1.2B
Anchor426M511M725M1.3B
Apple Health456M547M775M1.4B
Asana401M481M682M1.2B
Audible384M461M653M1.2B
Azimo409M491M696M1.2B
Bandcamp435M522M739M1.3B
BBC iPlayer422M506M717M1.3B
BBC Sounds452M542M768M1.4B
BeReal357M429M607M1.1B
BetterMe443M532M753M1.3B
Binance329M394M559M986M
Bitmoji405M486M689M1.2B
Bitwarden430M517M732M1.3B
BlackPlayer388M466M660M1.2B
Blinkist392M471M667M1.2B
Blue Apron426M511M725M1.3B
Bonusly447M537M760M1.3B
Booking.com426M511M725M1.3B
BritBox397M476M674M1.2B
Bumble409M491M696M1.2B
CallApp367M440M623M1.1B
Calm422M506M717M1.3B
Candy Crush422M506M717M1.3B
Canva443M532M753M1.3B
CapCut443M532M753M1.3B
Challenges369M442M627M1.1B
Chase388M465M659M1.2B
Checkers Sixty60443M532M753M1.3B
Citymapper372M447M633M1.1B
Coinbase407M488M692M1.2B
ComiXology422M506M717M1.3B
Cronometer414M496M703M1.2B
Dashlane392M471M667M1.2B
Dattch392M470M666M1.2B
Deliveroo447M537M760M1.3B
DePop339M407M576M1.0B
Discord414M496M703M1.2B
Discovery Plus418M501M710M1.3B
Disney+443M532M753M1.3B
Doodle388M466M660M1.2B
Dropbox367M440M623M1.1B
DubSmash430M517M732M1.3B
Duckduckgo397M476M674M1.2B
Duolingo388M466M660M1.2B
EasyEquities409M491M696M1.2B
easyJet332M399M565M996M
eBay346M415M588M1.0B
Elevate443M532M753M1.3B
Eskom Se Push456M547M775M1.4B
ESPN: Live Sports & Scores439M527M746M1.3B
Eventbrite388M466M660M1.2B
Evernote405M486M689M1.2B
F1 TV422M506M717M1.3B
Facebook411M493M698M1.2B
Facebook Messenger426M511M725M1.3B
FaceTime397M476M674M1.2B
FaceTune409M491M696M1.2B
Fantasy Premier League376M452M640M1.1B
Fax.Plus422M506M717M1.3B
Feedly447M537M760M1.3B
Find People426M511M725M1.3B
Firefox397M476M674M1.2B
Fitbit405M486M689M1.2B
Flickr392M471M667M1.2B
Flipboard361M433M614M1.1B
FlipKart418M501M710M1.3B
FNB414M496M703M1.2B
FreeNow422M506M717M1.3B
Frugl392M471M667M1.2B
Gmail447M537M760M1.3B
Google Calender401M481M682M1.2B
Google Chrome388M465M659M1.2B
Google Drive418M501M710M1.3B
Google Duo388M466M660M1.2B
Google Earth422M506M717M1.3B
Google Maps430M517M732M1.3B
Google Meet439M527M746M1.3B
Google Pay346M415M588M1.0B
Google Photos430M517M732M1.3B
Google Play435M522M739M1.3B
Google Search392M471M667M1.2B
Google Translate418M501M710M1.3B
Grammarly397M476M674M1.2B
Grindr418M501M710M1.3B
Groupon409M491M696M1.2B
Gumtree430M517M732M1.3B
Heart Rate430M517M732M1.3B
HelloFresh435M522M739M1.3B
Helo443M532M753M1.3B
Hinge443M532M753M1.3B
Hotstar452M542M768M1.4B
House Party392M471M667M1.2B
Hulu430M517M732M1.3B
iCloud409M491M696M1.2B
Impulse Brain Training374M448M635M1.1B
InShot - Video Editor392M471M667M1.2B
Instagram447M537M760M1.3B
InstaSize Resizer388M466M660M1.2B
iTranslate Translator422M506M717M1.3B
iTunes401M481M682M1.2B
Kindle456M547M775M1.4B
LastPass435M522M739M1.3B
Life360456M547M775M1.4B
LingoDeer418M501M710M1.3B
LinkedIn439M527M746M1.3B
LiveIn388M465M659M1.2B
LivexLive422M506M717M1.3B
Luminary397M476M674M1.2B
Luno426M511M725M1.3B
Lutebox365M438M620M1.1B
Lyft414M496M703M1.2B
Maps.me367M440M623M1.1B
McDonald's439M527M746M1.3B
Meditopia456M547M775M1.4B
Memoji409M491M696M1.2B
Microsoft Edge439M527M746M1.3B
Microsoft Office414M496M703M1.2B
Microsoft Teams439M527M746M1.3B
Microsoft Word456M547M775M1.4B
Mindfulness439M527M746M1.3B
Mixcloud356M428M606M1.1B
Monzo409M491M696M1.2B
Mr D401M481M682M1.2B
myBroadband443M532M753M1.3B
MyFitnessPal388M466M660M1.2B
Netflix418M501M710M1.3B
News24388M466M660M1.2B
NHS App443M532M753M1.3B
NHS Covid-19414M496M703M1.2B
Nike Training Club401M481M682M1.2B
OLX443M532M753M1.3B
Overdrop388M466M660M1.2B
PayPal392M470M666M1.2B
PDF Expert456M547M775M1.4B
Photo Booth426M511M725M1.3B
PicsArt439M527M746M1.3B
PictureThis430M517M732M1.3B
Pinterest418M501M710M1.3B
PlantIn: Plant Identifier426M511M725M1.3B
Pocket414M496M703M1.2B
Pocket Casts439M527M746M1.3B
Pokemon Go426M511M725M1.3B
Primark414M496M703M1.2B
Private Property397M476M674M1.2B
Property24401M481M682M1.2B
Quizlet430M517M732M1.3B
Qustodio435M522M739M1.3B
Record It!397M476M674M1.2B
Reddit397M476M674M1.2B
Revolut443M532M753M1.3B
Rightmove435M522M739M1.3B
Ring401M481M682M1.2B
Royal Mail397M476M674M1.2B
Santander Cycles414M496M703M1.2B
Scanner Pro418M501M710M1.3B
Sendit374M448M635M1.1B
Shareit414M496M703M1.2B
Shazam349M419M594M1.0B
Shein388M466M660M1.2B
Shopee447M537M760M1.3B
Shopify365M438M620M1.1B
Showmax388M466M660M1.2B
Signal Private Messenger430M517M732M1.3B
Skype405M486M689M1.2B
Slack430M517M732M1.3B
Snapchat430M517M732M1.3B
Snapscan401M481M682M1.2B
Snapseed456M547M775M1.4B
Songkick439M527M746M1.3B
SoundCloud435M522M739M1.3B
SpareRoom452M542M768M1.4B
Spike439M527M746M1.3B
Spotify422M506M717M1.3B
Stitcher439M527M746M1.3B
Strava322M386M547M965M
Subway Surfers405M486M689M1.2B
Superbalist392M471M667M1.2B
Takealot405M486M689M1.2B
Telegram435M522M739M1.3B
Tesco Clubcard405M486M689M1.2B
Textra426M511M725M1.3B
Ticketmaster411M493M698M1.2B
TikTok414M496M703M1.2B
Time Out405M486M689M1.2B
Tinder372M447M633M1.1B
Todoist430M517M732M1.3B
Too Good To Go397M476M674M1.2B
Triller422M506M717M1.3B
Truecaller422M506M717M1.3B
TunnelBear VPN443M532M753M1.3B
TurboTax422M506M717M1.3B
Twitch329M394M559M986M
Twitter372M447M633M1.1B
Uber456M547M775M1.4B
Uber Eats392M471M667M1.2B
UC Browser369M442M627M1.1B
Ucook392M471M667M1.2B
Venmo376M452M640M1.1B
Viber405M486M689M1.2B
Voice Recorder443M532M753M1.3B
VSCO: Photo & Video Editor392M471M667M1.2B
WeChat443M532M753M1.3B
Whatsapp339M407M576M1.0B
Wise405M486M689M1.2B
Wish418M501M710M1.3B
Words With Friends414M496M703M1.2B
Yahoo Mail430M517M732M1.3B
Yelp447M537M760M1.3B
YouTube422M506M717M1.3B
Zaful456M547M775M1.4B
Zapper430M517M732M1.3B
Zara401M481M682M1.2B
Zeebox372M447M633M1.1B
Zocdoc456M547M775M1.4B
Zomato409M491M696M1.2B
Zoom447M537M760M1.3B
Zulzi409M491M696M1.2B
06

Frequently asked

How much does it cost to build an app in 2026?

<p>Using the benchmarks on this page, a simple app is roughly $24k–$42k, an intermediate app $42k–$90k, and an advanced app $90k–$180k+ at an illustrative blended rate of $3,000 per engineer-week. Platform and region factors move the range; the effort range in engineer-weeks is the figure to carry into your own budget.</p>

Are these figures quotes from Scrums.com?

<p>No. They are research benchmarks derived from documented feature surfaces and stated assumptions. Scrums.com prices delivery through its catalog and plan tiers, published on the pricing page; a scoping call produces an actual estimate.</p>

Where do the app profiles come from?

<p>From Scrums.com's collection of 224 documented app profiles, each describing publicly observable features. The seven detailed pages carry an independence statement: Scrums.com is not affiliated with those apps or their owners, and no internal figures are used or implied.</p>

What is the token-budget explorer?

<p>A directional model of the tokens an agentic AI rebuild of each app would consume across current model tiers, derived from the same complexity score. It shows relative effort between apps and models; it is not a price list.</p>

How often is this page updated?

<p>The benchmark model is reviewed annually. The research date, last-updated date and methodology version are shown at the top of the page (currently 2026-08-26, 2026-08-26, v2).</p>

SOFTWARE ENGINEERING · SORTED

Benchmarks are the easy part. Shipping is ours.

Scrums.com pairs governed AI agents with vetted engineers to take an app from estimate to production. Tell us the target; we reply within a business day.

AI AGENTS · VETTED TALENT · ONE PLATFORM